01 / 06
Service website · energy work
Turn a complex method into a path people can trust
A calm, precise service page that keeps the depth of Ricardo's method while making the next step understandable.
Open project
One brief · one person · one direction
Stop being the only person who can see the whole project
Bring me the idea. I turn it into the web, video and product it needs to move.
You should not have to translate the same intention between a designer, an editor and a developer. Explain what matters once. I keep it intact, connect every decision and take responsibility through delivery.
First conversation · 40 minutes · one clear next step
The actual advantage
Three disciplines are not the offer. Keeping the idea intact between them is.
The page should sound like the video. The video should point toward the same decision as the page. If the workflow needs a product, it should inherit the same intention instead of beginning another disconnected project.
- 01Less explaining
You do not restart the brief every time the format changes.
- 02Less dilution
The project grows without losing the thing that made it worth building.
- 03One responsibility
Direction and delivery remain connected until the work is live.
Why I work this way
I know what it costs to carry the whole picture alone
I have been on both sides of it: holding an idea that feels obvious in your head and watching it lose meaning every time it changes hands.
That is why I do not wait for a perfect brief. I listen to how you describe it, what you repeat, what you are afraid of losing and what the project needs to make someone feel or do. That is usually where the real direction is hiding.
I do this so you can explain what matters once, feel understood and return to the work only you can do. I stay responsible for the intention as it moves through copy, web, video and, when needed, product.
01
01 · Web design
Design the decision, not just the page
A website earns its place when it changes uncertainty into a clear next step. Every case below starts with what the visitor needed to understand, feel or do.
02 / 06
Event landing · spiritual training
Make a spiritual event feel clear before it feels abstract
The page turns a deep method into an understandable invitation without flattening its character or emotional weight.
Open project
03 / 06
Creative portfolio · film direction
Let the atmosphere arrive before the first credit
A flashlight cursor, deliberate tension and cinematic pacing make Enrique's taste visible before the visitor plays a single piece.
Open project
04 / 06
Event landing · destination
Make the destination feel worth crossing a border for
Cancún becomes part of the emotional argument, not a location added after the offer has already been explained.
Open project
Private preview05 / 06
Bilingual service funnel · personal training
Make personal training feel built around a person, not a template
A physical, direct landing that connects Elena's life as a trainer and dancer with one clear next step, in English and Spanish.
Private preview
In development06 / 06
Creative portfolio · audiovisual production
Make different scenes feel like one unmistakable point of view
Nightlife, hospitality, dance and brand work are held together through rhythm, colour and atmosphere under Other View Prod.
In development02
02 · Video editing
Keep the person. Remove the friction around the thought.
The goal is not to make every client look like my showreel. It is to make their idea easier to feel, follow and remember without editing their voice out of it.
Long-form direction
Long-form · Carla EstradaLet the voice survive the edit
The raw conversation already had emotion. The edit creates rhythm around the thought instead of manufacturing a louder person around it.
Short-form and motion
04 / selected piecesPersonal content · visual narrative
Turn a private thought into a visual journey
The image sequence protects the intimacy of the idea while giving the viewer enough movement to stay with it.
Event activation · urgency
Make urgency feel intentional
The deadline becomes palpable without making the event feel improvised, cheap or louder than the idea behind it.
Campaign · textual motion
Make dates impossible to miss
Hierarchy, timing and motion turn logistics into something immediate and easy to act on.
Campaign · custom map motion
Make the destination felt before it is explained
The moving map turns Cancún into the emotional reveal instead of leaving it as another line of event information.
03
03 · Product development
When the workflow breaks in the same place, build the missing tool
Markr began with a production problem: the best moment appears during a recording and disappears before the edit. I turned that repeated friction into a working product, from the first mark to the final export.
Markr / 01Markr · working product interface
Small product · immediate utility
Three time zones. Zero mental arithmetic.
A quiet tool can change the whole experience when it removes hesitation at exactly the right moment.
Open the clockReal people · real work
What the process feels like from the other side
“Working with Raúl felt very natural. I would send him voice notes as ideas came to me, sometimes about the copy, sometimes about something visual, and he understood the point straight away. I never had to translate my ideas into design language. He listened, made suggestions and kept refining the work with me. The site came out clear, calm and really good.”
Ricardo@rckvergara“I told Raúl I was into horror and did not want the usual portfolio. From there came details I would never have known how to ask for: the flashlight cursor, the tension, the pacing. Nothing is there just to decorate; he understood the tone. Before you even play the first video, you are already inside my world.”
Enrique@enrique.garcia.atrallaOne project · one conversation
Stop translating the same idea three times
Bring the whole project. We will decide what it actually needs before anyone starts producing, then keep every connected decision under one direction until it is live.
First conversation · 40 minutes · one clear next step